Retail management : satisfaction of consumer needs / Raymond A. Marquardt, James C. Makens, Robert G. Roe.
By: Marquardt, Raymond A.
Contributor(s): Makens, James C [joint author.] | Roe, Robert G [joint author.].
Material type:
BookSeries: The Dryden Press series in marketing.Publisher: Hinsdale, Ill. : Dryden Press, c1979Edition: 2d ed.Description: xix, 663 p. : ill. ; 25 cm.ISBN: 0030436869.Subject(s): Retail trade -- ManagementDDC classification: 658.87
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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ADEM Library - Bagamoyo Campus Open Shelves | 658.87 MAR (Browse shelf) | Available | 7949 |
Includes bibliographical references and index.
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